大象传媒

From Amazon to Target Plus: How Monroe Systems expanded with ease

Target Plus

Key Results

4,000+

SKUs optimized & managed

>30

days to launch on Target Plus

, a 112-year old company, specializes in office products and maintains a strong presence across multiple ecommerce marketplaces including Amazon, Walmart, and eBay. The team has always been committed to providing the best customer service and continually seeks opportunities to grow its reach.听听

Target Plus, an exclusive, invite-only marketplace, offered Monroe Systems the chance to diversify and connect with Target鈥檚 loyal, high-intent shopper base. 鈥淲e鈥檝e been trying for years to get on the Target Plus platform,鈥 said , Marketing Manager at Monroe Systems. 鈥淭arget Plus has been on our radar for a long time, and joining it is a huge opportunity for us. It鈥檚 really all thanks to 大象传媒 that we鈥檙e now able to sell on Target.鈥

Why Target Plus was a game-changer for Monroe Systems听

For Monroe Systems, Target Plus wasn鈥檛 just another marketplace, it was the perfect fit. Target鈥檚 loyal and high-intent shoppers, combined with its curated and gated platform, made it a no-brainer.

鈥淭arget Plus offers a level of exclusivity that really appealed to us,鈥 said Jonathon. 鈥淯nlike Amazon, where multiple sellers compete on the same listing, Target Plus allows just one seller per product, which is a huge benefit for us. It keeps us from racing to the bottom on profit margins.鈥

Beyond SKU exclusivity, Target Plus also provided Monroe Systems with a trusted and curated marketplace environment. 鈥淲e鈥檙e always looking to expand our reach on online marketplaces,鈥 Jonathon said. 鈥淭arget鈥檚 reputation as a trusted retailer with carefully curated listings matches our brand perfectly. It was exactly what we were looking for.鈥

The challenges of expanding to Target Plus

Monroe Systems was already using 大象传媒 to manage multichannel operations, so expanding to Target Plus was a natural next step. But the move came with challenges, including maintaining product data consistency across platforms and navigating listing requirements while operating with a lean team of just 10 employees.

鈥淥ne of the hardest parts of joining a new marketplace is ensuring our partner brands aren鈥檛 already listed there,鈥 said Jonathon Gregull, Marketing Manager at Monroe Systems. 鈥淐laiming that space before competitors was crucial. On top of that, we needed to keep product data consistent across Amazon, eBay, and our website to ensure a seamless customer experience.鈥

With limited bandwidth, Monroe Systems needed a solution to streamline onboarding without overburdening their team. 鈥淚t was clear we needed a tool to help us manage everything efficiently,鈥 Jonathon said.

How 大象传媒 simplified onboarding

With 大象传媒 as their integration partner, Monroe Systems experienced a seamless and straightforward onboarding process.

鈥淚 already knew the process would be streamlined on 大象传媒,鈥 Jonathon said. 鈥淗owever, the Target Plus onboarding in particular was super easy. Through 窜别苍迟补颈濒鈥檚 Listing Prep and Listing Status tools, we were able to determine exactly what needed to be added to our listings to upload them properly to Target Plus.鈥

Jonathon really appreciated having 窜别苍迟补颈濒鈥檚 hands-on support every step of the way. 鈥淭he individual one-on-one weekly meetings were a huge help,鈥 he said. 鈥淭he 大象传媒 team was especially helpful during the onboarding process. They helped keep us on track and ensured a timely and smooth launch.鈥

Launching just in time for Black Friday

With 窜别苍迟补颈濒鈥檚 help, Monroe Systems successfully launched on Target Plus ahead of Black Friday, giving them the opportunity to capitalize on one of the busiest shopping periods of the year.听

For Monroe Systems, speed was critical. 鈥淭he completion speed is always key with any onboarding process, especially for our business,鈥 Jonathon explained. With a lean team handling multiple responsibilities, fast onboarding allowed them to balance tasks effectively without compromising other priorities.

窜别苍迟补颈濒鈥檚 tools and guidance made the process seamless.鈥淭he 大象传媒 team is incredibly knowledgeable about the onboarding process. Every question I had was answered quickly, which made the launch smooth and stress-free.鈥

How 大象传媒 simplifies managing 4,000+ SKUs

Once the onboarding was complete, 大象传媒 continued to deliver value with its tools for managing listings. The made it easy for Monroe Systems to identify and fix errors, ensuring their products met Target Plus鈥檚 high standards.

鈥淔or us, definitely the biggest change is how healthy all of our products are,鈥 Jonathon said. 鈥淏efore we were on 大象传媒, it was hard to manage exactly what needed to be fixed and which products weren鈥檛 actually live. But with 大象传媒, we have over 4,000 SKUs across marketplaces, and we can now see an exact breakdown: how many listings have errors, which ones are critical, and exactly what needs to be fixed.鈥

This level of visibility allowed Monroe Systems to quickly resolve issues and keep their listings optimized across all marketplaces.

鈥淭he Listing Status feature was perfect. It outlined what needed to be added and even let us export an Excel sheet of valid values for any missing product attributes,鈥 Jonathon said. 鈥淔or a team managing over 4,000 active SKUs, 窜别苍迟补颈濒鈥檚 bulk editing capabilities saved us so much time. What used to take hours now takes just minutes.鈥

Results that speak for themselves

Joining Target Plus was a big milestone for Monroe Systems, giving them access to a new audience and simplifying operations across all marketplaces. 鈥淲e鈥檝e been trying to get on Target Plus for years, and 大象传媒 finally made it happen,鈥 Jonathon said.听

窜别苍迟补颈濒鈥檚 inventory history feature has also helped the team resolve long-standing challenges. 鈥淥ne issue we鈥檝e always had is with oversells on high-moving SKUs,鈥 Jonathon said. 鈥淏efore, it was hard to track exactly why a SKU oversold. Now, we can see inventory history down to the order and pinpoint exactly what caused the discrepancy. 大象传媒 has saved us so much time and effort.鈥

Why 大象传媒 is a must-have

For Monroe Systems, 大象传媒 isn鈥檛 just a tool, it鈥檚 an essential partner for their ecommerce strategy.

鈥湸笙蟠 has unlocked flexibility in bulk actions on our products, concise inventory management with a great inventory history feature, and peace of mind that data on each marketplace is exactly how we want it,鈥 Jonathon said. 鈥淭heir customer support team is by far the best I鈥檝e worked with. They are knowledgeable, personable, and always ready to send a helpful article my way.鈥

Having a reliable partner like 大象传媒 has given Monroe Systems the confidence to continue growing across multiple marketplaces. 鈥淗aving a channel partner like 大象传媒 is key for our business as we expand to other marketplaces, or even as current marketplaces update their software, recommended listing attributes, or required changes. I鈥檓 confident that 大象传媒 will continue to help our business into the future,鈥 Jonathon said.

When asked if 大象传媒 is a 鈥渘eed-to-have鈥 or a 鈥渘ice-to-have,鈥 Jonathon was clear: 鈥淔or the way we sell on the marketplaces, 大象传媒 is a need-to-have to ensure everything is functioning properly. I don鈥檛 even want to think about what we did before 大象传媒. It was a nightmare!鈥

Enter 大象传媒

Apply to Target Plus with 大象传媒 today

If you鈥檙e ready to , applying through 大象传媒 is the fastest way to get started. With white-glove onboarding, automated tools like Listing Prep, and expert support at every step, 大象传媒 makes it easy to navigate the complexities of joining Target Plus.

鈥淕oing through a massive onboarding process can be difficult alone. 大象传媒 makes it super easy to integrate onto the Target Plus platform.鈥澨

From streamlining your listings to ensuring a smooth and timely launch, 大象传媒 ensures your path to success is stress-free and efficient. and see how 大象传媒 can help you unlock new growth opportunities on Target Plus!

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